Colheita de Verão is a jewelry collection inspired by the words of Khalil Gibran, where love and pleasure are seen as the harvest of a life lived fully. My role was to translate this poetic philosophy into a series of films that felt less like traditional ads and more like quiet, contemplative moments.
I focused on building a narrative that grew with the collection. I started with teasers that used Gibran’s spoken word to create an air of mystery, drawing the audience into this reflective world. Later, for the product showcases, I balanced different visual approaches: I filmed the jewelry against deep backgrounds to let the craftsmanship speak for itself, but also crafted scenes with textured elements and organic backdrops that directly evoked the themes of the collection.
Even when working with the fast-paced environment of a fashion shoot, I used the edit and color grading to bring everything back to that same ethereal feeling of a summer harvest. It was a rewarding challenge to balance these different styles—from structured, themed sets to spontaneous moments—while keeping the soul of the message at the heart of every frame.